{"id":50050,"date":"2024-05-17T08:44:07","date_gmt":"2024-05-16T23:44:07","guid":{"rendered":"https:\/\/www.winlight.co.jp\/company\/media\/?p=50050"},"modified":"2024-05-17T08:45:11","modified_gmt":"2024-05-16T23:45:11","slug":"problem-solving-framework","status":"publish","type":"post","link":"https:\/\/www.winlight.co.jp\/company\/media\/problem-solving-framework\/","title":{"rendered":"\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af22\u9078\uff01\u73fe\u72b6\u5206\u6790\u3084\u8ab2\u984c\u62bd\u51fa\u306b\u5f79\u7acb\u3064\u4f8b\u3092\u7d39\u4ecb"},"content":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3093\u3067\u3044\u308b\u3042\u306a\u305f\u306f\u3001<\/p>\n<ul>\n<li>\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u304c\u77e5\u308a\u305f\u3044<\/li>\n<li>\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u4f8b\u3084\u4f7f\u3044\u65b9\u304c\u77e5\u308a\u305f\u3044<\/li>\n<li>\u554f\u984c\u89e3\u6c7a\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3063\u305f\u969b\u306e\u6ce8\u610f\u70b9\u304c\u77e5\u308a\u305f\u3044<\/li>\n<\/ul>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306b\u8003\u3048\u3066\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u305d\u3093\u306a\u3042\u306a\u305f\u306b\u5411\u3051\u3066\u300c<span class=\"marker-halfYellow\"><strong>\u554f\u984c\u89e3\u6c7a\u306b\u5f79\u7acb\u3064\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u4f8b\u3084\u4f7f\u3044\u65b9\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u3084\u4f7f\u3046\u969b\u306e\u6ce8\u610f\u70b9<\/strong><\/span>\u300d\u306a\u3069\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<section class=\"liver-agency-box liver-agency-box__blue\">\n<p class=\"liver-agency-box__ttl\">\u30102023\u5e74\u3011\u5931\u6557\u3057\u306a\u3044\u5b9a\u756a\u306e\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3053\u308c\uff01<\/p>\n\n<div class=\"tableScroll\">\n<table class=\"aligncenter\" style=\"width: 100%; border-collapse: collapse;\">\n<thead>\n<tr style=\"height: 43px;\">\n<th style=\"width: 19.6326%; height: 43px;\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u540d<\/th>\n<th style=\"width: 66.2794%; height: 43px;\">\u7279\u5fb4<\/th>\n<th style=\"width: 13.7732%; height: 43px;\">\u516c\u5f0f\u30b5\u30a4\u30c8<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 123px;\">\n<td style=\"width: 19.6326%; height: 123px;\">\n<a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-bizreach\/\"><img decoding=\"async\" class=\"alignnone wp-image-2621\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/bizreach_logo-1.png\" alt=\"\u30d3\u30ba\u30ea\u30fc\u30c1\u30ed\u30b4\" width=\"228\" height=\"65\" \/><\/a>\n<br>\n<strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-bizreach\/\" class=\"vertical-align:text-bottom;>\u30d3\u30ba\u30ea\u30fc\u30c1<\/a><\/strong>\n<\/td>\n<td style=\"width: 66.2794%; height: 123px;\">\n<ul>\n<li class=\"custom-recommend-box__list\">\u4ed6\u306e\u8ee2\u8077\u30b5\u30a4\u30c8\u3067\u306f\u51fa\u4f1a\u3048\u306a\u3044<span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u30cf\u30a4\u30af\u30e9\u30b9\u6c42\u4eba\u3092\u7d39\u4ecb\u3057\u3066\u3082\u3089\u3048\u308b\uff01<\/span><\/strong><\/span><\/li>\n<li class=\"custom-recommend-box__list\">\u767b\u9332\u5f8c\u306f<span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u4f01\u696d\u304b\u3089\u30b9\u30ab\u30a6\u30c8\u3092\u5f85\u3064\u3060\u3051\u3067\u9ad8\u5e74\u53ce\u306e\u6c42\u4eba\u306b\u51fa\u4f1a\u3048\u308b<\/span><\/strong><\/span><\/li>\n<\/ul>\n<\/td>\n<td style=\"width: 13.7732%; height: 123px;\"><strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-bizreach\/\">\u30d3\u30ba\u30ea\u30fc\u30c1\u516c\u5f0f<\/a><\/strong><\/td>\n<\/tr>\n<tr style=\"height: 123px;\">\n<td style=\"width: 19.6326%; height: 123px;\">\n<a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-doda-agent-service\/\"><img decoding=\"async\" class=\"alignnone wp-image-2621\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/1b567f33317c8e28e4b39e7f33f22255-1.png\" alt=\"doda\u3000\u30ed\u30b4\" width=\"228\" height=\"65\" \/><\/a>\n<br>\n<strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-doda-agent-service\/\" class=\"vertical-align:text-bottom;>doda<\/a><\/strong>\n<\/td>\n<td style=\"width: 66.2794%; height: 123px;\">\n<ul>\n<li class=\"custom-recommend-box__list\"><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u8ee2\u8077\u8005\u6e80\u8db3\u5ea6\u3084\u6c42\u4eba\u6570\u306f\u696d\u754c\u30c8\u30c3\u30d7\u30af\u30e9\u30b9\uff01<\/span><\/strong><\/span><\/li>\n<li class=\"custom-recommend-box__list\">\u81ea\u5206\u306b\u5408\u3063\u305f\u4ed5\u4e8b\u304c\u5206\u304b\u3089\u306a\u304f\u3066\u3082<span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u89aa\u8eab\u306b\u30b5\u30dd\u30fc\u30c8\uff01<\/span><\/strong><\/span><\/li>\n<\/ul>\n<\/td>\n<td style=\"width: 13.7732%; height: 123px;\"><strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-doda-agent-service\/\">doda\u516c\u5f0f<\/a><\/strong><\/td>\n<\/tr>\n<tr style=\"height: 123px;\">\n<td style=\"width: 19.6326%; height: 123px;\">\n<a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-mynavi\/\"><img decoding=\"async\" class=\"alignnone wp-image-2621\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/adcc20a377231a12b46eddce36f9c728-2.png\" alt=\"\u30de\u30a4\u30ca\u30d3\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3000\u30ed\u30b4\" width=\"228\" height=\"65\" \/><\/a>\n<br>\n<strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-mynavi\/\" class=\"vertical-align:text-bottom;>\u30de\u30a4\u30ca\u30d3\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8<\/a><\/strong>\n<\/td>\n<td style=\"width: 66.2794%; height: 123px;\">\n<ul>\n<li class=\"custom-recommend-box__list\"><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">20\u301c30\u4ee3\u306e\u8ee2\u8077\u306b\u5f37\u3044\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\uff01<\/span><\/strong><\/span><\/li>\n<li class=\"custom-recommend-box__list\"><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u5404\u696d\u754c\u306b\u7cbe\u901a\u3057\u305f\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u304c\u5185\u5b9a\u7372\u5f97\u5f8c\u307e\u3067\u5fb9\u5e95\u7684\u306b\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u304f\u308c\u308b<\/span><\/strong><\/span><\/li>\n<\/ul>\n<\/td>\n<td style=\"width: 13.7732%; height: 123px;\"><strong><a href=\"https:\/\/www.winlight.co.jp\/company\/media\/links-mynavi\/\">\u30de\u30a4\u30ca\u30d3\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u516c\u5f0f<\/a><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/section>\n<h2>\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306f\uff1f<\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3961\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/frame-work-2.jpg\" alt=\"\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306f<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u554f\u984c\u89e3\u6c7a\u7b56\u3092\u5c0e\u304d\u51fa\u3059\u969b\u306b\u5f79\u7acb\u3064\u5206\u6790\u30fb\u601d\u8003\u5f62\u5f0f<\/span><\/strong><\/span>\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">\u5206\u6790\u3092\u884c\u3046\u5bfe\u8c61\u3084\u5834\u9762\u306b\u5fdc\u3058<\/span><span style=\"color: #000000;\">\u3066<\/span><span class=\"marker-halfYellow\"><strong>\u9069\u5207\u306b\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u3067\u5927\u304d\u306a\u52b9\u679c\u3092\u767a\u63ee<\/strong><\/span><span style=\"color: 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class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u3082\u6b20\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u30c4\u30fc\u30eb<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<h2>\u554f\u984c\u89e3\u6c7a\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3962 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/team.jpg\" alt=\"\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u30e1\u30ea\u30c3\u30c8\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u73fe\u72b6\u306e\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u305b\u308b<\/h3>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u73fe\u72b6\u306e\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u305b\u308b<\/span><\/strong><\/span>\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u696d\u52d9\u6539\u5584\u3092\u4f8b\u306b\u6319\u3052\u308c\u3070\u3001\u554f\u984c\u70b9\u3092\u6539\u5584\u30fb\u89e3\u6d88\u3057\u3066\u52b4\u50cd\u74b0\u5883\u306e\u6539\u5584\u3084\u751f\u7523\u6027\u306e\u5411\u4e0a\u3092\u73fe\u5b9f\u5316\u3059\u308b\u3053\u3068\u304c\u76ee\u7684\u3067\u3042\u308b\u305f\u3081\u3001\u91cd\u8981\u306a\u30d5\u30a1\u30fc\u30b9\u30c8\u30b9\u30c6\u30c3\u30d7\u3067\u3042\u308b\u73fe\u72b6\u306e\u554f\u984c\u70b9\u306e\u6d17\u3044\u51fa\u3057\u3092\u898b\u8aa4\u308b\u3068\u6839\u672c\u7684\u306a\u89e3\u6c7a\u30fb\u6539\u5584\u304c\u3067\u304d\u306a\u3044\u305f\u3081\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u529f\u3082\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><span class=\"marker-halfYellow\" style=\"color: 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class=\"marker-halfYellow\">\u696d\u52d9\u306b\u95a2\u3059\u308b\u52b9\u7387\u5316\u304c\u56f3\u308c\u308b<\/span><\/strong><\/span>\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u7528\u610f\u3055\u308c\u305f\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3084\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u4f7f\u7528\u3059\u308b\u305f\u3081\u696d\u52d9\u306b\u304b\u304b\u308b\u6642\u9593\u306e\u77ed\u7e2e\u306b\u3082\u7e4b\u304c\u308a\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u60c5\u5831\u6574\u7406\u30fb\u5206\u985e\u3059\u308b\u3053\u3068\u3067\u601d\u8003\u304c\u6574\u7406\u3055\u308c\u3001\u696d\u52d9\u306e\u52b9\u7387\u5316\u304c\u56f3\u308c\u308b<\/span><\/strong><\/span>\u306e\u3082\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u4f5c\u6210\u306b\u306f\u4e00\u5b9a\u306e\u30eb\u30fc\u30eb\u304c\u3042\u308b\u305f\u3081\u3001\u4f01\u696d\u3084\u4e8b\u696d\u306e\u5927\u898f\u6a21\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u30ec\u30d9\u30eb\u3067\u3082\u5168\u4f53\u306e\u7d71\u4e00\u304c\u56f3\u308c\u3001\u500b\u4eba\u696d\u52d9\u6d3b\u7528\u3067\u3082\u4f5c\u6210\u8005\u306e\u8003\u3048\u306b\u504f\u308b\u4e8b\u306a\u304f\u5ba2\u89b3\u7684\u306b\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u6f5c\u5728\u7684\u306a\u8ab2\u984c\u3092\u767a\u898b\u3067\u304d\u308b<\/h3>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u3001<strong><span class=\"marker-halfYellow\" style=\"color: #ff0000;\">\u6f5c\u5728\u7684\u306a\u8ab2\u984c\u3092\u767a\u898b\u3067\u304d\u308b<\/span><\/strong>\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5148\u306b\u8ff0\u3079\u305f\u73fe\u72b6\u306e\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u3059\u4e00\u9023\u306e\u4f5c\u696d\u306e\u4e2d\u3067\u300c\u512a\u5148\u9806\u4f4d\u306f\u4f4e\u3044\u304c\u9054\u6210\u304c\u5fc5\u8981\u306a\u8ab2\u984c\u300d\u3092\u62bd\u51fa\u3059\u308b\u3053\u3068\u3082\u3042\u308a\u3001\u3053\u308c\u306b\u3088\u3063\u3066<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u3055\u3089\u306a\u308b\u52b9\u7387\u5316\u306e\u305f\u3081\u306b\u5b9f\u884c\u3059\u3079\u304d\u8a08\u753b\u3084\u3001\u4eca\u5f8c\u8d77\u3053\u308a\u3048\u308b\u554f\u984c\u306e\u672a\u7136\u9632\u6b62\u5bfe\u7b56\u3092\u3068\u308b\u3053\u3068\u3082\u53ef\u80fd<\/span><\/strong><\/span>\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u8868\u9762\u7684\u306a\u554f\u984c\u3060\u3051\u3067\u306f\u306a\u304f\u5185\u90e8\u306b\u96a0\u308c\u3066\u5b58\u5728\u3059\u308b\u554f\u984c\u3082\u610f\u8b58\u3057\u306a\u304c\u3089\u73fe\u72b6\u306e\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u3057\u3001\u5c0e\u304d\u51fa\u3055\u308c\u305f\u554f\u984c\u70b9\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u3067\u4f55\u304c\u3082\u305f\u3089\u3055\u308c\u308b\u306e\u304b\u3092\u8003\u3048\u306a\u304c\u3089\u53d6\u308a\u7d44\u3080\u3053\u3068\u3067\u30d3\u30b8\u30cd\u30b9\u306b\u5927\u304d\u306a\u52b9\u679c\u3068\u30c1\u30e3\u30f3\u30b9\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n<h3>\u8b70\u8ad6\u3092\u7121\u99c4\u306a\u304f\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/h3>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u8b70\u8ad6\u3092\u7121\u99c4\u306a\u304f\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/span><\/strong><\/span>\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u8b70\u8ad6\u3092\u7121\u99c4\u306a\u304f\u9032\u3081\u308b\u305f\u3081\u306b\u306f\u3001<\/p>\n<ul>\n<li>\u8b70\u8ad6\u958b\u59cb\u524d\u306b\u53c2\u52a0\u8005\u5168\u54e1\u3067\u8b70\u984c\u3092\u5171\u6709\u3059\u308b<\/li>\n<li>\u8b70\u8ad6\u306e\u751f\u7523\u6027\u3092\u30a2\u30c3\u30d7\u3055\u305b\u308b\u305f\u3081\u306b\u6700\u5c11\u4eba\u6570\u3067\u884c\u3046<\/li>\n<li>\u53c2\u52a0\u8005\u5168\u54e1\u304c\u81ea\u7531\u306b\u767a\u8a00\u3067\u304d\u308b\u5fc3\u7406\u7684\u5b89\u5168\u6027\u304c\u4fdd\u305f\u308c\u305f\u74b0\u5883\u3065\u304f\u308a<\/li>\n<li>\u53f8\u4f1a\u9032\u884c\u5f79\u3092\u7f6e\u304d\u8131\u7dda\u3092\u9632\u3050<\/li>\n<li>\u96c6\u4e2d\u529b\u3092\u4fdd\u3064\u305f\u3081\u306b\u8b70\u8ad6\u3059\u308b\u6642\u9593\u3092\u533a\u5207\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5de5\u592b\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067<span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u30b7\u30f3\u30d7\u30eb\u306b\u53ef\u8996\u5316\u3055\u308c\u305f\u554f\u984c\u70b9\u30fb\u8ab2\u984c\u3092\u53c2\u52a0\u8005\u5168\u54e1\u304c\u660e\u78ba\u306b\u628a\u63e1\u3057\u3001\u540c\u3058\u30d9\u30af\u30c8\u30eb\u3092\u5411\u3044\u3066\u8b70\u8ad6\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u308b<\/strong><\/span>\u305f\u3081\u3001\u4f1a\u8b70\u306a\u3069\u306b\u304a\u3044\u3066\u3082<span style=\"color: #000000;\">\u30c6\u30fc\u30de\u306e\u3076\u308c\u3084\u8131\u7dda\u3092\u9632\u304e\u3001\u8b70\u8ad6\u3092\u52b9\u7387\u7684\u306b\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span>\u3002<\/p>\n<h2>\u3010\u73fe\u72b6\u5206\u6790\u30fb\u8ab2\u984c\u62bd\u51fa\u3011\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3965 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/marketing.jpg\" alt=\"\u73fe\u72b6\u5206\u6790 \u8ab2\u984c\u62bd\u51fa \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u72b6\u6cc1\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u6709\u52b9\u306a\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u554f\u984c\u306e\u89e3\u6c7a\u7b56\u3092\u6d17\u3044\u51fa\u3059\u969b\u306b\u306f\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u696d\u52d9\u6539\u5584\u300f\u58f2\u308a\u4e0a\u3052\u304c\u4e0b\u304c\u3063\u305f\u539f\u56e0\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u3092\u7d5e\u308a\u8fbc\u307f\u3001\u5177\u4f53\u7684\u306a\u89e3\u6c7a\u7b56\u3092\u8003\u3048\u308b<\/li>\n<li>\u300e\u30c0\u30a4\u30a8\u30c3\u30c8\u300f\u5931\u6557\u306e\u539f\u56e0\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u3092\u7d5e\u308a\u8fbc\u307f\u3001\u5177\u4f53\u7684\u306a\u89e3\u6c7a\u7b56\u3092\u8003\u3048\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>\u4e3b\u306b\u3001\u8981\u7d20\u69cb\u9020\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e<span style=\"color: #000000;\">\u300cWhat\u30c4\u30ea\u30fc(\u8981\u7d20\u5206\u89e3)\u300d<\/span>\u3001\u539f\u56e0\u3092\u6398\u308a\u4e0b\u3052\u308b\u305f\u3081\u306e<span style=\"color: #000000;\">\u300cWhy\u30c4\u30ea\u30fc(\u539f\u56e0\u8ffd\u53ca)\u300d<\/span>\u3001\u89e3\u6c7a\u7b56\u3092\u6398\u308a\u4e0b\u3052\u308b\u305f\u3081\u306e<span style=\"color: #000000;\">\u300cHow\u30c4\u30ea\u30fc(\u554f\u984c\u89e3\u6c7a)\u300d<\/span>\u306e3\u7a2e\u985e\u304c\u3042\u308a\u3001\u3053\u308c\u3089\u3092\u9069\u5207\u306a\u5834\u9762\u3067\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067<span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u5168\u4f53\u69cb\u9020\u3092\u628a\u63e1\u30fb\u8981\u56e0\u3092\u6d17\u3044\u51fa\u3057\u3001\u5177\u4f53\u7684\u30fb\u52b9\u679c\u7684\u306a\u554f\u984c\u89e3\u6c7a\u306b\u6d3b\u304b\u3059<\/strong><\/span><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u7269\u4e8b\u3092<span style=\"color: #000000;\">\u30b7\u30f3\u30d7\u30eb\u306b\u56f3\u5f0f\u5316\u3059\u308b\u3053\u3068\u3067<\/span>\u601d\u8003\u306e\u6574\u7406\u3084\u30c1\u30fc\u30e0\u5185\u60c5\u5831\u5171\u6709\u30fb\u610f\u601d\u7d71\u4e00\u304c\u5bb9\u6613\u306b\u306a\u308a\u3001<span class=\"marker-halfRed\" style=\"color: #000000;\">\u89e3\u6c7a\u7b56\u306e\u5fc5\u8981\u6027\u3092\u5171\u6709\u3057\u3084\u3059\u304f\u306a\u308b<\/span>\u306e\u3082\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u3092\u4f7f\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p><span style=\"font-size: 1.4rem;\">\u305f\u3060\u3057\u3001\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u306f\u554f\u984c\u89e3\u6c7a\u306e\u7cf8\u53e3\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u529b\u3092\u767a\u63ee\u3059\u308b\u624b\u6cd5\u3067\u3042\u308b\u305f\u3081\u3001<\/span><span class=\"marker-halfBlue\" style=\"color: #000000;\">\u65b0\u3057\u3044\u3082\u306e\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u306b\u306f\u5411\u304b\u306a\u3044<\/span><span style=\"font-size: 1.4rem;\">\u3068\u3044\u3046\u70b9\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<h3>3C\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u30d3\u30b8\u30cd\u30b9\u5e02\u5834\u306e\u74b0\u5883\u3092\u5206\u6790\u3092\u3059\u308b\u969b\u306b\u306f3C\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u4e8b\u696d\u306e\u898b\u76f4\u3057\u300f\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u898b\u6975\u3081\u3001\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308a\u3001\u52dd\u8ca0\u3059\u3079\u304d\u5e02\u5834\u3092\u5206\u6790\u3059\u308b<\/li>\n<li>\u300e\u604b\u611b\u300f\u76f8\u624b\u304c\u6c42\u3081\u308b\u3082\u306e\u3092\u898b\u6975\u3081\u3001\u30e9\u30a4\u30d0\u30eb\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308a\u3001\u671f\u5f85\u4ee5\u4e0a\u306e\u4fa1\u5024\u3092\u63d0\u4f9b\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">3C\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Customer(\u5e02\u5834\u74b0\u5883\u30fb\u9867\u5ba2)\u30fbCompetitor(\u7af6\u5408\u74b0\u5883)\u30fbCompany(\u81ea\u793e\u74b0\u5883)\u306e3\u3064\u306e\u8996\u70b9\u304b\u3089\u6210\u529f\u8981\u56e0\u3092\u898b\u3064\u3051\u51fa\u3059<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u8003\u3048\u308b\u3046\u3048\u3067\u3001<span class=\"marker-halfRed\">\u73fe\u72b6\u3092\u628a\u63e1\u3057\u8003\u3048\u3092\u307e\u3068\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/span>\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u4ee3\u8868\u683c<\/span><\/span><span style=\"color: #000000;\">\u3067<\/span>\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">\u305f\u3060\u3057\u3001\u300c\u5e02\u5834\u74b0\u5883\u30fb\u9867\u5ba2\u300d\u300c\u7af6\u5408\u300d\u300c\u81ea\u793e\u300d\u306e\u60c5\u5831\u304c\u8aa4\u3063\u3066\u3044\u308c\u3070\u6b63\u3057\u3044\u5206\u6790\u7d50\u679c\u3092\u5c0e\u304d\u51fa\u305b\u306a\u3044\u305f\u3081\u3001\u4e8b\u524d\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u306a\u3069\u3067<span class=\"marker-halfBlue\">\u76ee\u7684\u306b\u6cbf\u3063\u305f\u6b63\u78ba\u306a\u60c5\u5831\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/span><\/p>\n<h3>PEST\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u7d4c\u55b6\u6226\u7565\u3092\u7acb\u3066\u308b\u969b\u306b\u306fPEST\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li><span style=\"color: #000000;\">\u300e\u4e8b\u696d\u6226\u7565\u306e\u7b56\u5b9a\u300f\u6642\u4ee3\u306b\u5408\u3046\u4e8b\u696d(\u5546\u54c1)\u306b\u5909\u3048\u3066\u751f\u304d\u6b8b\u308a\u3092\u76ee\u6307\u3059\u305f\u3081\u306b\u3001\u5916\u90e8\u74b0\u5883\u306e\u81ea\u793e\u3078\u306e\u5f71\u97ff\u3092\u56f3\u308b<\/span><\/li>\n<li>\u300e\u65b0\u898f\u4e8b\u696d\/\u6d77\u5916\u5e02\u5834\u3078\u306e\u9032\u51fa\u300f\u4e16\u306e\u4e2d\u306e\u5909\u5316\u3084\u6d41\u308c\u3092\u5473\u65b9\u306b\u3064\u3051\u3001\u30cb\u30fc\u30ba\u3092\u4e88\u60f3\u3057\u3001\u4e8b\u696d\u3084\u88fd\u54c1\u306e\u958b\u767a\u306b\u95a2\u3059\u308b\u77e5\u898b\u3092\u5f97\u3066\u65b0\u898f\u4e8b\u696d\/\u6d77\u5916\u9032\u51fa\u306e\u6210\u529f\u7387\u3092\u9ad8\u3081\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">PEST\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Politics(\u653f\u6cbb)\u30fbEconomy(\u7d4c\u6e08)\u30fbSociety(\u793e\u4f1a)\u30fbTechnology(\u6280\u8853)\u306e4\u3064\u306e\u5206\u6790\u5bfe\u8c61\u304b\u3089\u3001\u5916\u90e8\u74b0\u5883\u304c\u81ea\u793e\u306e\u73fe\u5728\u307e\u305f\u306f\u672a\u6765\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u306e\u304b\u3092\u56f3\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u5916\u90e8\u74b0\u5883\u3092\u77e5\u308b\u3053\u3068\u3067\u3001<span class=\"marker-halfRed\">\u4f01\u696d\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u306b\u3064\u3044\u3066\u5bfe\u7b56\u3092\u691c\u8a0e\u3067\u304d\u308b<\/span>\u305f\u3081\u3001\u4eca\u5f8c\u306e\u7d4c\u55b6\u6226\u7565\u3092\u7acb\u3066\u308b\u3068\u304d\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001PEST\u5206\u6790\u306f\u4f01\u696d\u306e\u5916\u90e8\u74b0\u5883\u5909\u5316\u30fb\u4e2d\u9577\u671f\u7684\u306a\u4e8b\u696d\u6226\u7565\u7b56\u5b9a\u3092\u76ee\u7684\u3068\u3057\u305f\u624b\u6cd5\u3067\u3042\u308b\u305f\u3081\u3001<span class=\"marker-halfBlue\" style=\"color: #000000;\">\u5185\u90e8\u74b0\u5883\u5206\u6790\u3084\u77ed\u671f\u7684\u30fb\u8a08\u753b\u4f5c\u6210\u306b\u306f\u4e0d\u5411\u304d<\/span><span style=\"color: #000000;\">\u3060\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<h3>5forces(\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9)\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u4f01\u696d\u3084\u5e02\u5834\u3092\u53d6\u308a\u5dfb\u304f\u7af6\u4e89\u74b0\u5883\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u306f5forces(\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9)\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u30b7\u30a7\u30a2\u62e1\u5927\u300f\u696d\u754c\u5185\u3067\u306e\u30b7\u30a7\u30a2\u62e1\u5927\u306e\u305f\u3081\u306b\u73fe\u72b6\u3092\u660e\u3089\u304b\u306b\u3057\u3001\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b<\/li>\n<li>\u300e\u65b0\u898f\u30d3\u30b8\u30cd\u30b9\u53c2\u5165\u300f\u53c2\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u696d\u754c\u306e\u6210\u9577\u6027\u3092\u628a\u63e1\u3057\u3001\u6210\u529f\u3059\u308b\u53ef\u80fd\u6027\u3092\u5206\u6790\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">5forces\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">\u696d\u754c\u5185\u306e\u7af6\u4e89\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3082\u306e\u3092\u300c\u58f2\u308a\u624b\u300d\u300c\u8cb7\u3044\u624b\u300d\u300c\u65e2\u5b58\u7af6\u5408\u4ed6\u793e\u300d\u300c\u65b0\u898f\u53c2\u5165\u4f01\u696d\u300d\u300c\u4ee3\u66ff\u54c1\u300d\u306e5\u3064\u306e\u8981\u56e0\u306b\u5206\u3051\u3066\u5206\u6790\u3057\u3001\u696d\u754c\u306e\u69cb\u9020\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3068\u3068\u3082\u306b\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u63a2\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u5206\u6790\u7bc4\u56f2\u3092\u660e\u78ba\u306b\u3057\u3001\u81ea\u793e\u512a\u4f4d\u306b\u50be\u304b\u306a\u3044\u5ba2\u89b3\u7684\u306a\u60c5\u5831\u53ce\u96c6\u3067\u7af6\u4e89\u74b0\u5883\u30fb\u95a2\u4fc2\u6027\u3092\u5305\u62ec\u7684\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001<span class=\"marker-halfRed\">\u52dd\u3061\u6b8b\u308b\u305f\u3081\u306e\u5b9f\u884c\u53ef\u80fd\u306a\u6226\u7565\u3092\u7b56\u5b9a\u306b\u9032\u3081\u308b<\/span>\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u74b0\u5883\u5206\u6790\u306e\u305f\u3081\u306e5forces\u306e\u307f\u3067\u306f\u6226\u7565\u7b56\u5b9a\u306b\u306f\u81f3\u3089\u306a\u3044\u305f\u3081\u3001<span class=\"marker-halfBlue\" style=\"color: #000000;\">\u6226\u7565\u7b56\u5b9a\u306f\u5225\u9014\u6bb5\u968e\u3092\u8e0f\u3093\u3067\u884c\u3046\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>SWOT\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u4f01\u696d\u3084\u500b\u4eba\u306e\u7f6e\u304b\u308c\u305f\u74b0\u5883\u3092\u628a\u63e1\u3057\u3001\u554f\u984c\u89e3\u6c7a\u7b56\u3092\u8003\u3048\u308b\u969b\u306b\u306fSWOT\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u4e8b\u696d\u8a08\u753b\u66f8\u306e\u4f5c\u6210\u300f\u4e8b\u696d\u306e\u6226\u7565\u65b9\u91dd\u3092\u660e\u78ba\u306b\u3057\u3001\u8aac\u5f97\u529b\u304c\u3042\u308b\u4e8b\u696d\u8a08\u753b\u6848\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u300e\u65b0\u898f\u4e8b\u696d\u7acb\u4e0a\u3052\u300f\u53c2\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u696d\u754c\u306e\u74b0\u5883\u3092\u628a\u63e1\u3057\u3001\u53ef\u80fd\u6027\u3092\u5e83\u3052\u65b0\u305f\u306a\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9\u3092\u63b4\u3080<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">SWOT\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">\u300cStrength(\u5f37\u307f)\u300d\u30fb\u300cWeakness(\u5f31\u307f)\u300d\u30fb\u300cOpportunity(\u6a5f\u4f1a)\u300d\u30fb\u300cThreat(\u8105\u5a01)\u300d\u306e\uff14\u8981\u7d20\u306b\u5206\u3051\u3001\u591a\u89d2\u7684\u306a\u8996\u70b9\u304b\u3089\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u4e8b\u696d\u3084\u7d4c\u55b6\u3092\u53d6\u308a\u5dfb\u304f\u74b0\u5883\u3092\u5206\u6790\u3057\u3001\u6226\u7565\u306e\u7acb\u6848\u57fa\u76e4\u3092\u7bc9\u304f<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u5ba2\u89b3\u7684\u3067\u5e83\u3044\u8996\u91ce\u3092\u6301\u3063\u305f\u6226\u7565\u7acb\u6848\u304c\u53ef\u80fd\u306b\u306a\u308b\u305f\u3081<span style=\"color: #000000;\"><span class=\"marker-halfRed\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7acb\u6848\u306e\u521d\u671f\u6bb5\u968e\u306e\u74b0\u5883\u5206\u6790\u306b\u4f7f\u308f\u308c\u308b<\/span>\u3053\u3068\u304c\u591a\u304f<\/span>\u3001\u30ea\u30b9\u30af\u3092\u56de\u907f\u3057\u306a\u304c\u3089\u30c1\u30e3\u30f3\u30b9\u3092\u72d9\u3046\u653b\u6483\u30fb\u9632\u5fa1\u304c\u4e00\u4f53\u3068\u306a\u3063\u305f\u6226\u7565\u3092\u7acb\u3066\u3001\u52dd\u3061\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u53cd\u8ee2\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u300c\u5f37\u307f\u300d\u300c\u5f31\u307f\u300d\u3082\u4e8c\u6975\u5316\u3057\u3066\u5206\u985e\u3059\u308b\u305f\u3081\u3001<span style=\"color: #000000;\">\u7d50\u8ad6\u306b\u30ba\u30ec\u304c\u751f\u3058\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/span>\u305d\u306e\u305f\u3081\u300c\u5f37\u307f\u30fb\u5f31\u307f\u300d\u306e\u5b9a\u7fa9\u3092\u660e\u3089\u304b\u306b\u3057\u3001<span class=\"marker-halfBlue\">\u660e\u78ba\u306a\u76ee\u6a19\u3092\u3082\u3063\u3066\u5206\u6790\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>VRIO\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u81ea\u793e\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u660e\u78ba\u306b\u3059\u308b\u969b\u306b\u306fVRIO\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u7d4c\u55b6\u6226\u7565\u300f\u7af6\u5408\u4ed6\u793e\u3068\u6bd4\u3079\u3066\u3001\u81ea\u793e\u7d4c\u55b6\u8cc7\u6e90\u306e\u4e2d\u306e\u3069\u3053\u306b\u5f37\u307f\u3084\u5f31\u307f\u304c\u3042\u308b\u306e\u304b\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u300e\u7d4c\u55b6\u6539\u5584\u300f\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u306e\u5f37\u307f\u3084\u5f31\u307f\u3092\u5206\u6790\u3057\u3001\u81ea\u793e\u306e\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u5f37\u5316\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span class=\"marker-halfYellow\" style=\"color: #000000;\">VRIO\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Value(\u7d4c\u6e08\u4fa1\u5024)\u30fbRareness(\u5e0c\u5c11\u6027)\u30fbImitability(\u6a21\u5023\u53ef\u80fd\u6027)\u30fbOrganization(\u7d44\u7e54)\u306e4\u3064\u306e\u8981\u7d20\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3057\u3001\u4f01\u696d\u306e\u6301\u7d9a\u7684\u306a\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u5206\u6790\u3059\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u306e\u7279\u5fb4(\u5f37\u307f\u30fb\u5f31\u307f)\u3092\u77e5\u308b\u3053\u3068\u3067\u7af6\u5408\u4ed6\u793e\u306b\u306f\u306a\u3044\u4fa1\u5024\u3092\u898b\u51fa\u3057\u3001\u4eca\u5f8c\u306e<span class=\"marker-halfRed\">\u7d4c\u55b6\u6226\u7565\u30fb\u6539\u5584\u306b\u6d3b\u304b\u3059<\/span>\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001VRIO\u5206\u6790\u306f\u5206\u6790\u3084\u60c5\u5831\u53ce\u96c6\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u305f\u3081<span class=\"marker-halfBlue\">\u77ed\u6642\u9593\u3067\u306e\u5206\u6790\u306b\u306f\u4e0d\u5411\u304d<\/span>\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u3001\u30d3\u30b8\u30cd\u30b9\u30fb\u7d4c\u6e08\u30fb\u5e02\u5834\u306f\u523b\u4e00\u523b\u3068\u5909\u5316\u3059\u308b\u305f\u3081\u5206\u6790\u7d50\u679c\u306f\u6c38\u7d9a\u7684\u306a\u3082\u306e\u3067\u306f\u306a\u3044\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>\u30a2\u30de\u30be\u30d5\u306e\u6210\u9577\u30de\u30c8\u30ea\u30af\u30b9\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u6210\u9577\u6226\u7565\u3092\u8003\u3048\u308b\u969b\u306b\u306f\u30a2\u30de\u30be\u30d5\u306e\u6210\u9577\u30de\u30c8\u30ea\u30af\u30b9\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u65b0\u898f\u4e8b\u696d\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u300f\u65b0\u305f\u306b\u6210\u9577\u6226\u7565\u3092\u6a21\u7d22\u3059\u308b\u3068\u304d\u3001\u30ea\u30b9\u30af\u3092\u56de\u907f\u3057\u306a\u304c\u3089\u52b9\u7387\u3088\u304f\u6539\u5584\u30fb\u518d\u69cb\u7bc9\u3092\u884c\u3046<\/li>\n<li>\u300e\u4ed6\u793e\u5206\u6790\u300f\u6210\u529f\u3057\u3066\u3044\u308b\u7af6\u5408\u4ed6\u793e\u306e\u6226\u7565\u30fb\u7d44\u7e54\u80fd\u529b\u30fb\u30ce\u30a6\u30cf\u30a6\u3092\u5206\u6790\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">\u30a2\u30de\u30be\u30d5\u306e\u6210\u9577\u30de\u30c8\u30ea\u30af\u30b9\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">\u300c\u88fd\u54c1\u300d\u300c\u5e02\u5834\u300d\u3092\u300c\u65b0\u898f\u300c\u65e2\u5b58\u300d\u3092\u306e4\u3064\u306e\u8996\u70b9\u304b\u3089\u5206\u6790\u3057\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u751f\u304b\u3057\u305f\u4e8b\u696d\u62e1\u5927\u306e\u305f\u3081\u306e\u6226\u7565\u3092\u8003\u3048\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\">\u5909\u5316\u3059\u308b\u74b0\u5883\u306e\u4e2d\u3067\u6210\u9577\u3092\u7d9a\u3051\u308b\u305f\u3081\u306b\u3001\u81ea\u793e\u306e\u5f37\u307f\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u898b\u6975\u3081\u3001<span class=\"marker-halfRed\">\u751f\u5b58\u9818\u57df\u3084\u4eca\u5f8c\u306e\u4e8b\u696d\u5c55\u958b\u306e\u30d2\u30f3\u30c8\u3092\u63a2\u308b<\/span>\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p>\u305f\u3060\u3057\u3001\u9032\u3080\u9818\u57df\u304c\u81ea\u793e\u306b\u3068\u3063\u3066\u306e\u65b0\u898f\u5e02\u5834\u3067\u3042\u3063\u3066\u3082\u3001\u591a\u304f\u306e\u5834\u5408\u306f\u305d\u306e\u5148\u306b\u65e2\u5b58\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e9\u30a4\u30d0\u30eb\u4ed6\u793e\u306b\u306f\u306a\u3044<span class=\"marker-halfBlue\">\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3057\u3066\u52dd\u8ca0\u3067\u304d\u308b\u306e\u304b\u3092\u51b7\u9759\u306b\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308b<\/span><span style=\"color: #000000;\">\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<h2>\u3010\u696d\u52d9\u52b9\u7387\u5316\u3011\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3974 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/time2-1.jpg\" alt=\"\u696d\u52d9\u52b9\u7387\u5316 \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u696d\u52d9\u306e\u52b9\u7387\u5316\u306a\u3069\u306b\u5f79\u7acb\u3064\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>MECE(\u30df\u30fc\u30b7\u30fc)<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u5927\u304d\u306a\u554f\u984c\u3092\u5c0f\u3055\u304f\u5206\u89e3\u3057\u3066\u8003\u3048\u308b\u969b\u306b\u306fMECE(\u30df\u30fc\u30b7\u30fc)\u306e\u8003\u3048\u65b9\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u5546\u54c1\u4f01\u753b\u958b\u767a\u300f\u8ca9\u58f2\u4fa1\u683c\u3084\u6a5f\u80fd\u306a\u3069\u306e\u5207\u308a\u53e3\u3092\u5168\u4f53\u7684\u306a\u8996\u70b9\u304b\u3089\u7d30\u5206\u5316\u3057\u3001\u7af6\u5408\u5546\u54c1\u304c\u306a\u3044\u5206\u91ce\u3067\u306e\u5546\u54c1\u958b\u767a\u3092\u512a\u5148\u3059\u308b<\/li>\n<li>\u300e\u58f2\u4e0a\u6539\u5584\u300f\u73fe\u72b6\u3092\u6b63\u3057\u304f\u628a\u63e1\u3057\u3001\u7d30\u304b\u304f\u5206\u5272\u3057\u3066\u9069\u5207\u306a\u58f2\u4e0a\u6539\u5584\u7b56\u3092\u5c0e\u304d\u51fa\u3059<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">MECE(\u30df\u30fc\u30b7\u30fc)\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Mutually(\u4e92\u3044\u306b)\u30fbExclusive(\u91cd\u8907\u305b\u305a)\u30fbCollectively(\u5168\u4f53\u306b)\u30fbExhaustive(\u6f0f\u308c\u306a\u304f)\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u9020\u8a9e\u3067\u3001\u5fc5\u8981\u306a\u8981\u7d20\u3092\u6f0f\u308c\u306a\u304f\u30fb\u30c0\u30d6\u308a\u306a\u304f\u5206\u985e\u3057\u3001\u5168\u4f53\u3092\u7db2\u7f85\u3057\u3066\u8003\u3048\u308b\u3053\u3068<\/span><\/strong><span style=\"color: #000000;\">\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u7dcf\u5408\u7684\u306a\u8996\u70b9\u304b\u3089\u89e3\u6c7a\u3059\u3079\u304d\u554f\u984c\u30fb\u8ab2\u984c\u3092\u300e\u6f0f\u308c\u306a\u304f\u3001\u30c0\u30d6\u308a\u306a\u304f\u300f\u7d30\u5206\u5316\u3059\u308b\u3053\u3068\u3067<span class=\"marker-halfRed\">\u672c\u8cea\u7684\u306a\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306e\u7cf8\u53e3\u3092\u5c0e\u304d\u51fa\u3059<\/span>\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u305f\u3001\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5883\u754c\u304c\u66d6\u6627\u3060\u3068\u4e3b\u89b3\u3084\u601d\u3044\u8fbc\u307f\u306b\u5f71\u97ff\u3092\u5f37\u304f\u53d7\u3051\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308b\u305f\u3081\u3001\u8ab2\u984c\u306b\u5bfe\u3059\u308b\u4eee\u8aac\u3092\u7acb\u3066\u3066\u691c\u8a3c\u3067\u304d\u308b\u3088\u3046\u306b\u5206\u89e3\u3059\u308b\u3068\u3068\u3082\u306b\u3001<span class=\"marker-halfBlue\">\u76ee\u7684\u3092\u660e\u78ba\u306b\u3057\u3066\u304b\u3089\u5207\u308a\u53e3\u3092\u7d5e\u308a\u8fbc\u3080\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>ECRS(\u30a4\u30af\u30eb\u30b9)<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u4ed5\u4e8b\u3092\u52b9\u7387\u5316\u3059\u308b\u6539\u5584\u7b56\u3092\u8003\u3048\u308b\u969b\u306b\u306fECRS(\u30a4\u30af\u30eb\u30b9)\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u696d\u52d9\u6539\u5584\u300f\u696d\u52d9<span style=\"color: #000000;\">\u306e\u7121\u99c4\u3084\u640d\u5931\u3092\u898b\u76f4\u3057\u3001\u4ed5\u4e8b\u306e\u6d41\u308c\u3092\u518d\u69cb\u7bc9\u3059\u308b<\/span><\/li>\n<li>\u300e\u696d\u52d9\u52b9\u7387\u5316\u300f\u3053\u3067\u307e\u3067\u306e\u696d\u52d9\u306e\u6d41\u308c\u3092\u898b\u76f4\u3057\u3001<span style=\"color: #000000;\">\u5408\u7406\u5316\u30fb\u52b9\u7387\u5316\u3092\u56f3\u308b<\/span><\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">ECRS(\u30a4\u30af\u30eb\u30b9)<span style=\"font-size: 1.4rem;\">\u306f<\/span><span class=\"marker-halfBlue\"><span style=\"background-color: #ffffff; font-size: 1.4rem;\">\u3001<\/span><\/span><\/span><span class=\"marker-halfBlue marker-halfYellow\" style=\"color: #ff0000;\"><strong><span style=\"font-size: 1.4rem; background-color: #ffffff;\">Elimi<\/span><\/strong><\/span><span class=\"marker-halfBlue\" style=\"color: #ff0000;\"><strong><span style=\"font-size: 1.4rem; background-color: #ffffff;\"><span class=\"marker-halfYellow\">nate(\u6392\u9664)\u30fbCombine(\u7d71\u5408)\u30fbRearrange(\u7d44\u307f\u66ff\u3048)\u30fbSimplify(\u7c21\u7d20\u5316)\u306e4\u3064\u306e\u89b3\u70b9\u304b\u3089\u696d\u52d9\u6539\u5584\u3092\u56f3\u308b<\/span><\/span><\/strong><\/span><span style=\"color: #000000;\"><span style=\"font-size: 1.4rem;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u696d\u52d9\u306e\u539f\u70b9\u306b\u623b\u3063\u30664\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3054\u3068\u306b\u696d\u52d9\u5185\u5bb9\u3092\u7d30\u5206\u5316\u3059\u308b\u3053\u3068\u3067\u696d\u52d9\u5168\u4f53\u3092\u7dcf\u5408\u7684\u306b\u898b\u76f4\u3057\u3001<span class=\"marker-halfRed\" style=\"color: #000000;\">\u672c\u6765\u3084\u308b\u3079\u304d\u696d\u52d9\u3092\u898b\u3064\u3051\u51fa\u3059<\/span><span style=\"color: #000000;\">\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span>\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001E(\u6392\u9664)\u30fbC(\u7d50\u5408)\u30fbR(\u4ea4\u63db)\u30fbS(\u7c21\u7d20\u5316)\u306e\u9806\u3067\u898b\u76f4\u3057\u3092\u884c\u3046\u969b\u306b\u30012\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u767b\u5834\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<span class=\"marker-halfBlue\">\u91cd\u8907\u3057\u305f\u5834\u5408\u306f\u305d\u308c\u305e\u308c\u306e\u8996\u70b9\u3067\u898b\u3064\u3081\u306a\u304a\u3059<\/span>\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>KPT<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u696d\u52d9\u3084\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u632f\u308a\u8fd4\u308a\u3001\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8003\u3048\u308b\u969b\u306b\u306fKPT\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span><span style=\"color: #000000;\">\u3067<\/span>\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u8ab2\u984c\u306e\u5171\u6709\u300f\u8077\u7a2e\u306e\u57a3\u6839\u3092\u8d8a\u3048\u3066\u8077\u54e1\u5168\u54e1\u304c\u8ab2\u984c\u3092\u5171\u6709\u3057\u3001\u6539\u5584\u3059\u3079\u304d\u3053\u3068\u3092\u660e\u78ba\u306b\u628a\u63e1\u3059\u308b<\/li>\n<li>\u300e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u300f\u30e1\u30f3\u30d0\u30fc\u5168\u54e1\u304c\u73fe\u72b6\u3092\u628a\u63e1\u3057\u3001\u6b21\u306b\u3059\u308b\u3079\u304d\u3053\u3068\u3092\u660e\u78ba\u306b\u3057\u3066\u76ee\u6a19\u9054\u6210\u306b\u8fd1\u3065\u3051\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">KPT\u306f\u3001<\/span><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>Keep(\u826f\u304b\u3063\u305f\u70b9\u3092\u7d99\u7d9a\u3059\u308b)\u30fbProblem(\u8ab2\u984c\u3092\u898b\u3064\u3051\u308b)\u30fbTry(\u6539\u5584\u70b9\u306b\u6311\u6226\u3059\u308b)\u306e3\u3064\u306e\u89b3\u70b9\u304b\u3089\u73fe\u72b6\u3092\u632f\u308a\u8fd4\u308a\u3001\u3084\u308b\u3079\u304d\u3053\u3068\u3092\u660e\u78ba\u306b\u3057\u3001\u4ed5\u4e8b\u3084\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u6709\u52b9\u306a\u89e3\u6c7a\u6848\u3078\u3068\u5c0e\u304f<\/strong><\/span><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u3044\u3064\u3067\u3082\u30fb\u3069\u3053\u3067\u3082\u30fb<span class=\"marker-halfRed\">\u8ab0\u3067\u3082\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u30b7\u30f3\u30d7\u30eb\u306a\u624b\u6cd5<\/span>\u3067\u3001\u8ab2\u984c\u3092\u5171\u6709\u3057\u3001\u6539\u5584\u3059\u3079\u304d\u3053\u3068\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u304c\u9b45\u529b\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001KPT\u306f\u300c\uff0d\u300d\u3092\u300c\uff0b\u300d\u306b\u8ee2\u3058\u308b\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u306f\u306a\u304f\u3001\u300c\uff0b\u300d\u3092\u3055\u3089\u306b\u300c\uff0b\u300d\u3078\u3068\u5c0e\u304f\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3042\u308b\u305f\u3081\u3001\u300cProblem(\u8ab2\u984c\u3092\u898b\u3064\u3051\u308b)\u300d\u3092\u91cd\u8981\u8996\u3059\u308b\u3042\u307e\u308a<span class=\"marker-halfBlue\">\u300cKeep(\u826f\u304b\u3063\u305f\u3053\u3068\u3092\u7d99\u7d9a\u3059\u308b)\u300d\u3092\u758e\u304b\u306b\u3057\u306a\u3044<\/span>\u3088\u3046\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>6W3H<\/h3>\n<p><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u4ed5\u4e8b\u3092\u5186\u6ed1\u306b\u9032\u3081\u308b\u305f\u3081\u306b\u60c5\u5831\u3092\u6574\u7406\u3057\u3066\u5171\u6709\u3059\u308b\u969b\u306b\u306f6W3H\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u300f\u308f\u304b\u308a\u3084\u3059\u3044\u5546\u54c1\u8aac\u660e\u3092\u63d0\u4f9b\u3057\u3001\u5546\u8ac7\u3092\u5186\u6ed1\u306b\u9032\u3081\u308b<\/li>\n<li>\u300e\u5831\u544a\u30fb\u9023\u7d61\u30fb\u76f8\u8ac7\u300f\u4f1d\u3048\u305f\u3044\u60c5\u5831\u3092\u4e0d\u8db3\u306a\u304f\u5206\u304b\u308a\u3084\u3059\u304f\u5171\u6709\u3057\u3001\u7121\u99c4\u306e\u306a\u3044\u8cea\u554f\u3068\u308f\u304b\u308a\u3084\u3059\u3044\u6307\u793a\u3067\u4ed5\u4e8b\u3092\u52b9\u7387\u7684\u306b\u9032\u3081\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">6W3H\u306f\u3001<\/span><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>Who(\u8ab0\u304c)\u30fbWhen(\u3044\u3064)\u30fbWhere(\u3069\u3053\u3067)\u30fbWhat(\u4f55\u3092)\u30fbWhy(\u306a\u305c)\u30fbHow(\u3069\u306e\u3088\u3046\u306b)\u306e5W1H\u306b\u3001\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3067\u91cd\u8981\u306a\u300cwith Whom(\u8ab0\u3068\u30fb\u8ab0\u306b)\u300d\u300cHow much(\u3044\u304f\u3089)\u300d\u300cHow many(\u3069\u308c\u3060\u3051)\u300d\u3092\u52a0\u3048\u305f\u3082\u306e\u3067\u3001\u4ed5\u4e8b\u3092\u9032\u3081\u308b\u3046\u3048\u3067\u306e\u57fa\u672c<\/strong><\/span><span style=\"color: #000000;\">\u3068\u306a\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u57fa\u672c\u306b\u8fd4\u3063\u3066\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u5168\u4f53\u50cf\u3092\u6349\u3048\u3001\u6f0f\u308c\u30fb\u30df\u30b9\u30fb\u30c8\u30e9\u30d6\u30eb\u3092\u9632\u3044\u3067<span class=\"marker-halfRed\">\u5186\u6ed1\u30fb\u52b9\u7387\u7684\u306b\u4ed5\u4e8b\u3092\u9032\u3081\u308b<\/span>\u624b\u6cd5\u3067\u3001\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3067\u5229\u7528\u53ef\u80fd\u306a<span class=\"marker-halfRed\">\u6c4e\u7528\u6027\u304c\u9ad8\u3044<\/span>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u6d3b\u7528\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u5185\u5bb9\u306b\u3088\u3063\u3066\u300cHow much(\u3044\u304f\u3089)\u300d\u300cHow many(\u3069\u308c\u3060\u3051)\u300d\u306a\u3069\u5f53\u3066\u306f\u307e\u3089\u306a\u3044\u9805\u76ee\u304c\u51fa\u3066\u304d\u305f\u5834\u5408\u306f\u3001\u7701\u3044\u3066<span class=\"marker-halfBlue\">\u81e8\u6a5f\u5fdc\u5909\u306b\u6d3b\u7528\u3059\u308b<\/span>\u3053\u3068\u3082\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>BPMN(\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u8868\u8a18)<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u696d\u52d9\u6539\u5584\u7b56\u3092\u53ef\u8996\u5316\u3057\u3066\u8003\u3048\u308b\u969b\u306b\u306fBPMN(\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u8868\u8a18)\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u696d\u52d9\u6539\u5584\u300f\u696d\u52d9\u30d5\u30ed\u30fc\u3092\u660e\u78ba\u306b\u53ef\u8996\u5316\u3057\u3066\u89e3\u6c7a\u7b56\u304c\u5fc5\u8981\u306a\u554f\u984c\u3092\u7279\u5b9a\u3057\u3001\u81ea\u793e\u306e\u6226\u7565\u30fb\u5f37\u307f\u3092\u6700\u5927\u9650\u306b\u6d3b\u304b\u3057\u305f\u7d4c\u55b6\u3092\u76ee\u6307\u3059<\/li>\n<li>\u300e\u696d\u52d9\u52b9\u7387\u5316\u300f\u5404\u90e8\u9580\u9593\u307e\u305f\u304c\u308b\u8907\u96d1\u306a\u696d\u52d9\u30d7\u30ed\u30bb\u30b9\u306e\u7e4b\u304c\u308a\u30fb\u95a2\u4fc2\u6027\u3092\u628a\u63e1\u3057\u3001\u52b9\u7387\u5316\u3092\u56f3\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">BPMN(\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u8868\u8a18)\u306f\u3001<\/span><span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30bb\u30b9\u5b8c\u9042\u307e\u3067\u306e\u6d41\u308c\u3092\u660e\u78ba\u306b\u53ef\u8996\u5316\u3057\u3001\u5168\u54e1\u3067\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u30ae\u30e3\u30c3\u30d7\u3092\u57cb\u3081\u3001\u30d7\u30ed\u30bb\u30b9\u5b8c\u9042\u307e\u3067\u306e\u6d3b\u52d5\u3092\u793a\u3059\u696d\u52d9\u6539\u5584\u30de\u30cd\u30b8\u30e1\u30f3\u30c8<\/span><\/strong><\/span><span style=\"color: #000000;\">\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>BPMN\u3067\u306f\u56fd\u969b\u57fa\u6e96(IOS19510)\u3067\u5b9a\u3081\u3089\u308c\u305f\u8a18\u53f7\u3092\u4f7f\u7528\u3059\u308b\u305f\u3081\u3001<span class=\"marker-halfRed\">\u8ab0\u306b\u3067\u3082\u540c\u3058\u610f\u5473\u3068\u3057\u3066\u4f1d\u308f\u308b<\/span>\u696d\u52d9\u30d5\u30ed\u30fc\u4f5c\u6210\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001BPMN\u306b\u306f\u305f\u304f\u3055\u3093\u306e\u7a2e\u985e\u306e\u8a18\u53f7\u304c\u5b58\u5728\u3059\u308b\u305f\u3081\u3001\u672c\u6765\u306e<span class=\"marker-halfBlue\">\u696d\u52d9\u6539\u5584\u306e\u76ee\u7684\u3092\u898b\u5931\u308f\u306a\u3044\u3088\u3046\u30b7\u30f3\u30d7\u30eb\u306b<\/span>\u696d\u52d9\u30d5\u30ed\u30fc\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u4e8b\u696d\u306e\u65b9\u5411\u6027\u3092\u6539\u5584\u3059\u308b\u30fb\u4e8b\u696d\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u969b\u306b\u306f\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u4e8b\u696d\u306e\u65b9\u5411\u6027\u6539\u5584\u300f\u4ed8\u52a0\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u904e\u7a0b\u3092\u5206\u6790\u3057\u3001\u6539\u5584\u70b9\u3092\u6d17\u3044\u51fa\u3057\u3001\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308b<\/li>\n<li>\u300e\u4e8b\u696d\u6226\u7565\u7b56\u5b9a\u300f\u751f\u7523\u6027\u304c\u9ad8\u3044\u6d3b\u52d5\u30fb\u30b3\u30b9\u30c8\u306b\u554f\u984c\u304c\u3042\u308b\u6d3b\u52d5\u3092\u660e\u3089\u304b\u306b\u3057\u3001\u4e8b\u696d\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<div class=\"page__content\">\n<div class=\"article\">\n<div class=\"article__body\">\n<p><span style=\"color: #000000;\">\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\" style=\"color: #ff0000;\">\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u4ed8\u52a0\u4fa1\u5024(\u30d0\u30ea\u30e5\u30fc)\u3092\u52a0\u3048\u3066\u3044\u308b\u4e00\u9023\u306e\u6d3b\u52d5(\u30c1\u30a7\u30fc\u30f3)\u3092\u5206\u6790\u3059\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u4e8b\u696d\u6d3b\u52d5\u3084\u4ed5\u4e8b\u3092\u9032\u3081\u308b\u904e\u7a0b\u3092\u539f\u6599\u8abf\u9054\u30fb\u9867\u5ba2\u8ca9\u58f2\u30fb\u6d88\u8cbb\u306a\u3069\u306e\u4e3b\u6d3b\u52d5\u3068\u3001\u30b5\u30dd\u30fc\u30c8\u3092\u884c\u3046\u652f\u63f4\u6d3b\u52d5\u306a\u3069\u306b\u7d30\u5206\u5316\u3057\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4ed8\u52a0\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u904e\u7a0b\u3084\u7af6\u5408\u4ed6\u793e\u3068\u306e\u512a\u52a3\u3092\u628a\u63e1\u3057\u3001<span class=\"marker-halfRed\">\u6226\u7565\u7b56\u5b9a\u3084\u6539\u5584\u7b56\u306b\u6d3b\u304b\u3059<\/span>\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>\u305f\u3060\u3057\u3001\u4fa1\u5024\u9023\u9396\u306e\u5168\u4f53\u50cf\u3092\u6b63\u3057\u304f\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u591a\u304f\u306e\u90e8\u7f72\u3084\u62c5\u5f53\u8005\u304b\u3089\u306e\u60c5\u5831\u3092\u96c6\u3081\u3001<span class=\"marker-halfBlue\">\u9589\u9396\u7684\u306a\u5206\u6790\u3068\u306a\u3089\u306a\u3044\u3088\u3046\u6ce8\u610f<\/span>\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h2>\u3010\u6226\u7565\u30fb\u4f01\u753b\u306e\u69cb\u7bc9\u3011\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3972 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/grow.jpg\" alt=\"\u6226\u7565 \u4f01\u753b \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u6226\u7565\u3084\u4f01\u753b\u3092\u69cb\u7bc9\u3059\u308b\u969b\u306b\u5f79\u7acb\u3064\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>4C\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u6d88\u8cbb\u8005\u306e\u8996\u70b9\u304b\u3089\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u8003\u3048\u308b\u969b\u306b\u306f4C\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u58f2\u4e0a\u6539\u5584\u300f\u591a\u69d8\u5316\u3057\u305f\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3057\u3001\u9867\u5ba2\u5074\u306e\u8996\u70b9\u304b\u3089\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<\/li>\n<li>\u300e\u5e02\u5834\u5206\u6790\u300f\u65b0\u898f\u958b\u767a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u4ed5\u639b\u3051\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u5177\u4f53\u7684\u306b\u5206\u6790\u3092\u3057\u3066\u6226\u7565\u3092\u8003\u3048\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">4C\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Customer value(\u9867\u5ba2\u306b\u3068\u3063\u3066\u306e\u4fa1\u5024)\u30fbCustomer cost(\u9867\u5ba2\u306e\u8ca0\u62c5)\u30fbConvenience(\u9867\u5ba2\u306b\u3068\u3063\u3066\u306e\u5165\u624b\u5bb9\u6613\u6027)\u30fbCommunication(\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3)\u306e4\u3064\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001\u9867\u5ba2\u5074\u306e\u8996\u70b9\u304b\u3089\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5206\u6790\u3059\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u81ea\u793e\u5546\u54c1\u3084\u81ea\u793e\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u6027(\u826f\u3055)\u3092\u6d88\u8cbb\u8005\u76ee\u7dda\u304b\u3089\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001<span class=\"marker-halfRed\">\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u591a\u69d8\u5316\u3059\u308b\u73fe\u4ee3\u793e\u4f1a\u306b\u304a\u3044\u3066\u306f\u6b20\u304b\u305b\u306a\u3044<\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u306e\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u8a8d\u8b58\u3092\u8aa4\u308c\u3070\u73fe\u5b9f\u7684\u3067\u306f\u306a\u3044\u5206\u6790\u3068\u306a\u308b\u305f\u3081<span class=\"marker-halfBlue\" style=\"font-size: 1.4rem;\">\u614e\u91cd\u306a\u5e02\u5834\u8abf\u67fb\u304c\u5fc5\u8981<\/span><span style=\"font-size: 1.4rem;\">\u3067\u3042\u308b\u3068\u3068\u3082\u306b\u3001\uff14P\u5206\u6790\u3068\u4f75\u305b\u3066\u7dcf\u5408\u7684\u306b\u6226\u7565\u3092\u7df4\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3>4P\u5206\u6790<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u4f01\u696d\u5074\u306e\u8996\u70b9\u304b\u3089\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u8003\u3048\u308b\u969b\u306b\u306f\uff14P\u5206\u6790\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u5546\u54c1\u958b\u767a\u30fb\u8ca9\u58f2\u300f\u6f0f\u308c\u30fb\u91cd\u8907\u306e\u306a\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u3067\u6226\u7565\u3092\u8003\u3048\u3001\u8ca9\u58f2\u65b9\u6cd5\u3092\u8003\u3048\u308b<\/li>\n<li>\u300e\u6226\u7565\u7b56\u5b9a\u300f\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u5fb9\u5e95\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u3057\u3001\u5177\u4f53\u7684\u306a\u30a2\u30d4\u30fc\u30eb\u65b9\u6cd5\u3092\u8003\u3048\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">4P\u5206\u6790\u306f\u3001<\/span><strong><span class=\"marker-halfYellow\">Product(\u5546\u54c1)\u30fbPrice(\u4fa1\u683c)\u30fbPlace(\u6d41\u901a)\u30fbPromotion(\u5e83\u544a)\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u5074\u306e\u8996\u70b9\u304b\u3089\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5206\u6790\u3059\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p>\u81ea\u793e\u306e\u6226\u7565\u3092\u6f0f\u308c\u30fb\u91cd\u8907\u306a\u304f\u5206\u6790\u3059\u308b\u3053\u3068\u3067<span class=\"marker-halfRed\">\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u518d\u78ba\u8a8d\u30fb\u660e\u78ba\u306a\u8ab2\u984c\u767a\u898b\u30fb\u52b9\u7387\u7684\u306a\u6226\u7565\u7acb\u6848\u306b\u3064\u306a\u3052\u308b<\/span>\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u30014C\u5206\u6790\u3068\u4f75\u305b\u3066\u7dcf\u5408\u7684\u306b\u6226\u7565\u3092\u7df4\u308a\u3001<span class=\"marker-halfBlue\">\u4f01\u696d\u5074\u306b\u504f\u3063\u305f\u5206\u6790\u3068\u306a\u3089\u306a\u3044\u3088\u3046\u6ce8\u610f<\/span><span style=\"color: #000000;\">\u3057\u30014C\u5206\u6790\u3092\u4f75\u305b\u3066\u7dcf\u5408\u7684\u306b\u6226\u7565\u3092\u7df4\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3>STP\u6226\u7565<\/h3>\n<p><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u9867\u5ba2\u306b\u3068\u3063\u3066\u4fa1\u5024\u3042\u308b\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u3092\u76ee\u6307\u3059<\/span><\/strong><\/span><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u969b\u306b\u306fSTP\u6226\u7565\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u300f\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u5177\u4f53\u7684\u306b\u628a\u63e1\u3057\u3001\u52b9\u679c\u7684\u306a\u5e02\u5834\u958b\u62d3\u30fb\u4fa1\u5024\u3042\u308b\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u3092\u76ee\u6307\u3059<\/li>\n<li>\u300e\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u300f\u5e02\u5834(\u9867\u5ba2)\u3092\u7d5e\u308a\u8fbc\u3093\u3067\u81ea\u793e\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u660e\u78ba\u306b\u3057\u3001\u30c1\u30fc\u30e0\u3067\u5171\u901a\u8a8d\u8b58\u3092\u6301\u3061\u306a\u304c\u3089\u8b70\u8ad6\u3092\u884c\u3046<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>STP\u5206\u6790\u306f\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">Segmentation(\u5e02\u5834\u7d30\u5206\u5316)\u30fbTargeting(\u9867\u5ba2\u306e\u9078\u5b9a)\u30fbPositioning(\u7acb\u3061\u4f4d\u7f6e)\u306e3\u3064\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001<\/span><\/strong><\/span><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u81ea\u793e\u88fd\u54c1\u3092\u300c\u58f2\u308a\u8fbc\u3080\u300d\u3067\u306f\u306a\u304f\u3001\u5fc5\u8981\u3068\u3055\u308c\u308b\u5546\u54c1\u3092\u300c\u5c4a\u3051\u308b\u300d<\/span><\/strong><span style=\"color: #000000;\"><strong><span class=\"marker-halfYellow\">\u3053\u3068\u304c\u524d\u63d0<\/span><\/strong>\u3068\u306a\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\">\u30cb\u30fc\u30ba\u306b\u6ce8\u76ee\u3057\u3066\u5404\u5e02\u5834(\u9867\u5ba2)\u3092\u7d30\u5206\u5316\u3057\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u6c7a\u5b9a\u3057\u3001\u81ea\u793e\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u3067\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u30fb\u7af6\u4e89\u56de\u907f\u3092\u56f3\u308a\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u672c\u5f53\u306b\u5fc5\u8981\u3068\u3057\u3066\u3044\u308b\u4eba\u306b<span class=\"marker-halfRed\">\u30d4\u30f3\u30dd\u30a4\u30f3\u30c8\u3067\u63d0\u4f9b\u3067\u304d\u308b<\/span>\u624b\u6cd5\u3067\u3059\u3002<\/span><\/p>\n<p>\u305f\u3060\u3057\u3001STP\u5206\u6790\u306e3\u8981\u7d20\u306f\u78ba\u5b9f\u306a\u6839\u62e0\u3092\u3082\u3063\u3066\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u73fe\u5b9f\u3092\u3057\u3063\u304b\u308a\u3068\u6349\u3048\u308b\u305f\u3081\u306b<span class=\"marker-halfBlue\">\u5ba2\u89b3\u7684\u306a\u60c5\u5831\u53ce\u96c6\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h3>AIDMA<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u9867\u5ba2(\u6d88\u8cbb\u8005)\u304c\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u307e\u3067\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u306fAIDMA\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u300f\u6d88\u8cbb\u8005\u884c\u52d5\u3092\u8cfc\u8cb7\u30b9\u30c6\u30c3\u30d7\u3054\u3068\u306b\u5206\u6790\u3057\u3001\u5546\u54c1\u8a8d\u77e5\u304b\u3089\u8cfc\u8cb7\u884c\u52d5\u306b\u79fb\u3059\u307e\u3067\u306e\u5404\u30b9\u30c6\u30c3\u30d7\u3067\u306e\u8ab2\u984c\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u300e\u5e83\u5831\u6d3b\u52d5\u300f\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5e83\u5831\u306e\u4ed5\u65b9\u304c\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u30b9\u30c6\u30c3\u30d7\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u3066\u3044\u308b\u304b\u78ba\u8a8d\u3057\u3001\u3055\u3089\u306b\u826f\u3044\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>AIDMA\u306f\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">Attention(\u77e5\u308b)\u30fbInterest(\u8208\u5473\u3092\u6301\u3064)\u30fbDesire(\u6b32\u3057\u3044\u3068\u611f\u3058\u308b)\u30fbMemory(\u8a18\u61b6\u3059\u308b)\u30fbAction(\u8cfc\u5165\u3059\u308b)\u306e5\u6bb5\u968e\u306b\u5206\u3051\u3001\u9867\u5ba2(\u6d88\u8cbb\u8005)\u304c\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u307e\u3067\u306e\u8cfc\u8cb7\u30b9\u30c6\u30c3\u30d7\u3092\u30e2\u30c7\u30eb\u5316<\/span><\/strong><span style=\"color: #000000;\">\u3057\u305f<\/span><\/span>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2(\u6d88\u8cbb\u8005)\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3054\u3068\u306b\u5206\u3051\u3066\u5206\u6790\u3057\u3001\u5404\u30b9\u30c6\u30c3\u30d7\u3054\u3068\u306e\u8ab2\u984c\u3068\u4f75\u305b\u3066\u6226\u7565\u3092\u7acb\u6848\u30fb\u5b9f\u884c\u3059\u308b\u3053\u3068\u3067\u3001<span class=\"marker-halfRed\">\u52b9\u7387\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/span>\u306b\u3064\u306a\u3052\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3084SNS\u306e\u666e\u53ca\u306b\u4f34\u3044\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u884c\u52d5\u306f\u5909\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u57fa\u790e\u7684\u306a\u8cfc\u8cb7\u884c\u52d5\u3092\u5bfe\u8c61\u3068\u3059\u308bAIDMA\u304b\u3089\u6d3e\u751f\u3057\u305f\u6d88\u8cbb\u8005\u884c\u52d5\u30e2\u30c7\u30eb\u306eAISAS\u306a\u3069\u306e\u65b9\u304c\u52b9\u7387\u7684\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u3044\u305a\u308c\u306b\u305b\u3088\u3001<span class=\"marker-halfBlue\">\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u30fb\u9867\u5ba2(\u6d88\u8cbb\u8005)\u306e\u7279\u5fb4\u306b\u5fdc\u3058\u305f\u4f7f\u3044\u5206\u3051\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h3>AISAS<\/h3>\n<p><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u30cd\u30c3\u30c8\u793e\u4f1a\u306b\u304a\u3044\u3066\u9867\u5ba2(\u6d88\u8cbb\u8005)\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u969b\u306b\u306fAISAS\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u300f\u30cd\u30c3\u30c8\u793e\u4f1a\u306b\u304a\u3051\u308b\u6d88\u8cbb\u8005\u5fc3\u7406\u3092\u628a\u63e1\u3057\u3001\u3069\u3046\u3057\u305f\u3089\u8cfc\u8cb7\u610f\u6b32\u3092\u5f15\u304d\u51fa\u305b\u308b\u304b\u3092\u9006\u7b97\u3057\u3066\u6226\u7565\u3092\u7acb\u3066\u308b<\/li>\n<li>\u300e\u5546\u54c1\u958b\u767a\u300f\u30cd\u30c3\u30c8\u793e\u4f1a\u306b\u304a\u3051\u308b\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3092\u5206\u6790\u3057\u3001\u7af6\u5408\u4ed6\u793e\u306b\u8ca0\u3051\u306a\u3044\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>AISAS\u306f\u3001<span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>Attention(\u77e5\u308b)\u30fbInterest(\u8208\u5473\u3092\u6301\u3064)\u30fbSearch(\u691c\u7d22\u3059\u308b)\u30fbAction(\u884c\u52d5\u3059\u308b)\u30fbShare(\u5171\u6709\u3059\u308b)Share\u306e5\u3064\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u793e\u4f1a\u3092\u524d\u63d0\u3068\u3057\u3001<span style=\"color: #ff0000;\"><span class=\"marker-halfYellow\">\u9867\u5ba2(\u6d88\u8cbb\u8005)\u304c\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u307e\u3067\u306e\u8cfc\u8cb7\u30b9\u30c6\u30c3\u30d7\u3092\u30e2\u30c7\u30eb\u5316<\/span><\/span><\/strong><\/span><span style=\"color: #000000;\">\u3057\u305f\u65b0\u3057\u3044\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/span><\/p>\n<p>\u6642\u4ee3\u306e\u6d41\u308c\u3068\u3068\u3082\u306b\u60c5\u5831\u306e\u4f7f\u3044\u65b9\u306b\u5909\u5316\u304c\u3042\u3063\u3066\u3082\u6d88\u8cbb\u8005\u304c\u8cfc\u8cb7\u3059\u308b\u969b\u306e\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u306f\u5909\u308f\u3089\u306a\u3044\u305f\u3081\u300cAIDMA\u300d\u3068\u524d\u534a\u30b9\u30c6\u30c3\u30d7\u306f\u540c\u3058\u3067\u3059\u304c\u3001\u300cSearch(\u691c\u7d22\u3059\u308b)\u300d\u300cShare(\u5171\u6709\u3059\u308b)\u300d\u3068\u3044\u3063\u305f\u7279\u6709\u306e\u8981\u7d20\u3092\u7d44\u307f\u8fbc\u3080\u3053\u3068\u3067<span class=\"marker-halfRed\">\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u666e\u53ca\u306b\u4f34\u3046\u6d88\u8cbb\u8005\u884c\u52d5\u306e\u5909\u5316\u306b\u5bfe\u5fdc<\/span>\u3057\u305f\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001AISAS\u306b\u306f\u5c02\u9580\u6027\u306e\u9ad8\u3055\u304c\u6c42\u3081\u3089\u308b\u3046\u3048\u306b\u3001<span class=\"marker-halfBlue\">\u5168\u3066\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u5f53\u3066\u306f\u307e\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093<\/span>\u3002\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306f\u4e88\u7b97\u30fb\u4fa1\u683c\u30fb\u5e74\u9f62\u30fb\u4f7f\u7528\u983b\u5ea6\u306a\u3069\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u5909\u5316\u3059\u308b\u305f\u3081\u3001\u76f8\u5fdc\u3057\u3044\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h2>\u3010\u8a08\u753b\u5b9f\u884c\u3011\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3963 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/idea-plan-action-2.jpg\" alt=\"\u8a08\u753b\u5b9f\u884c \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u8a08\u753b\u3092\u5b9f\u884c\u3059\u308b\u969b\u306b\u5f79\u7acb\u3064\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>5W1H<\/h3>\n<p><span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>\u4f1d\u3048\u305f\u3044\u60c5\u5831\u3092\u6574\u7406\u3059\u308b\u969b\u306b\u306f5W1H\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u6307\u793a\u3092\u51fa\u3059(\u53d7\u3051\u308b)\u300f\u5fc5\u8981\u306a\u60c5\u5831\u3092\u6f0f\u308c\u306a\u304f\u5171\u6709\u3057\u3001\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u9ad8\u3044\u7d50\u679c\u306b\u5c0e\u304f<\/li>\n<li>\u300e\u8b70\u4e8b\u9332\u4f5c\u6210\u300f\u62c5\u5f53\u8005\u3084\u671f\u9650\u3092\u660e\u78ba\u306b\u3057\u3001\u8ab0\u304c\u898b\u3066\u3082\u5185\u5bb9\u3092\u7406\u89e3\u3067\u304d\u308b\u8b70\u4e8b\u9332\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>5W1H\u306f\u3001<span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>Who(\u8ab0\u304c)\u30fbWhen(\u3044\u3064)\u30fbWhere(\u3069\u3053\u3067)\u30fbWhat(\u4f55\u3092)\u30fbWhy(\u306a\u305c)\u30fbHow(\u3069\u306e\u3088\u3046\u306b)\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001\u5fc5\u8981\u306a\u60c5\u5831\u3092\u6f0f\u308c\u306a\u304f\u6574\u7406\u3059\u308b<\/strong><\/span>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<p>5W1H\u3092\u7b87\u6761\u66f8\u304d\u3067\u30b7\u30f3\u30d7\u30eb\u306b\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u60c5\u5831\u304c\u660e\u78ba\u306b\u306a\u308a\u3001\u5931\u6557\u3084\u30b9\u30c8\u30ec\u30b9\u3092\u56de\u907f\u3057\u306a\u304c\u3089\u3001\u30ed\u30b8\u30ab\u30eb\u306a\u601d\u8003\u3092\u6398\u308a\u4e0b\u3052\u3066\u89e3\u6c7a\u306b\u5c0e\u304f\u3053\u3068\u304c\u3067\u304d\u308b<span class=\"marker-halfRed\">\u6c4e\u7528\u6027\u304c\u9ad8\u3044\u624b\u6cd5<\/span>\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u30015W1H\u3092<span class=\"marker-halfBlue\">\u65e5\u5e38\u4f1a\u8a71\u3067\u591a\u7528\u3059\u308b\u3068\u5197\u9577\u306b\u306a\u308a\u3084\u3059\u3044\u305f\u3081<\/span>\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>PPM(\u30d7\u30ed\u30c0\u30af\u30c8\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u30de\u30cd\u30b8\u30e1\u30f3\u30c8)<\/h3>\n<p><strong><span class=\"marker-halfYellow\" style=\"color: #ff0000;\">\u591a\u89d2\u5316\u4f01\u696d\u304c\u7d4c\u55b6\u8cc7\u6e90\u306e\u914d\u5206\u6bd4\u7387\u3092\u5206\u6790\u30fb\u6c7a\u5b9a\u3092\u884c\u3046\u969b\u306b\u306fPPM(\u30d7\u30ed\u30c0\u30af\u30c8\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u30de\u30cd\u30b8\u30e1\u30f3\u30c8)\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u7d4c\u55b6\u8cc7\u6e90\u306e\u5206\u914d\u300f\u5404\u4e8b\u696d\u3092\u5206\u6790\u3057\u3001\u5404\u4e8b\u696d\u306e\u8ffd\u52a0\u6295\u8cc7\u3084\u64a4\u9000\u3092\u6c7a\u5b9a\u3059\u308b<\/li>\n<li>\u300e\u5c06\u6765\u6027\u5206\u6790\u300f\u7d4c\u9a13\u5024\u306b\u57fa\u3065\u304f\u5ba2\u89b3\u7684\u306a\u7d4c\u55b6\u5224\u65ad\u3067\u4e8b\u696d\u306e\u5c06\u6765\u6027\u3092\u8003\u3048\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>PPM(\u30d7\u30ed\u30c0\u30af\u30c8\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u30de\u30cd\u30b8\u30e1\u30f3\u30c8)\u306f\u3001<span style=\"color: #000000;\">\u300c\u5e02\u5834\u6210\u9577\u7387\u300d\u300c\u5e02\u5834\u30b7\u30a7\u30a2\u7387\u300d\u306e2\u3064\u306e\u8996\u70b9\u304b\u3089\u4e8b\u696d\u3092\u300c\u554f\u984c\u5150\u300d\u300c\u82b1\u5f62\u300d\u300c\u8ca0\u3051\u72ac\u300d\u300c\u91d1\u306e\u306a\u308b\u6728\u300d\u306e4\u8c61\u9650\u306b\u5206\u985e\u3057\u3001<\/span><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u591a\u89d2\u5316\u4f01\u696d\u304c\u7d4c\u55b6\u8cc7\u6e90\u3092\u6700\u9069\u306b\u5206\u914d\u3059\u308b\u305f\u3081\u306e\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b<\/span><\/strong><\/span>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<p>\u4e8b\u696d\u3092\u5ba2\u89b3\u8996\u3059\u308b\u3053\u3068\u3067\u64a4\u9000\u3084\u8ffd\u52a0\u6295\u8cc7\u306a\u3069\u306e\u5224\u65ad\u30df\u30b9\u3082\u9632\u304e\u3084\u3059\u304f\u3001<span class=\"marker-halfRed\">\u7d4c\u55b6\u8cc7\u6e90\u306e\u7121\u99c4\u3092\u306a\u304f\u3059\u3053\u3068\u304c\u3067\u304d\u308b<\/span>\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001<span class=\"marker-halfRed marker-halfBlue\">\u5404\u4e8b\u696d\u9593\u306e\u95a2\u4fc2\u306f\u8003\u616e\u3055\u308c\u306a\u3044<\/span>\u305f\u3081\u3001\u7d4c\u55b6\u8cc7\u6e90\u3092\u6295\u5165\u3059\u308c\u3070\u5fc5\u305a\u4e8b\u696d\u304c\u6210\u529f\u3059\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u3068\u3044\u3046\u70b9\u3067\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>7S<\/h3>\n<p><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u4f01\u696d\u5168\u4f53\u306e\u7dcf\u70b9\u691c\u3092\u884c\u3046\u969b\u306b\u306f7S\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u7d4c\u55b6\u5206\u6790\u300f\u4f01\u696d\u306e\u8981\u7d20\u30fb\u95a2\u4fc2\u3092\u5206\u6790\u3057\u3001\u81ea\u793e\u306e\u7279\u6027\u3084\u554f\u984c\u70b9\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u300e\u696d\u52d9\u6539\u5584\u300f\u6226\u7565\u30fb\u7d44\u7e54\u306e\u6307\u793a\u7cfb\u7d71\u30fb\u4eba\u4e8b\u8a55\u4fa1\u5236\u5ea6\u3092\u518d\u8003\u3057\u3001\u4f01\u696d\u4fa1\u5024\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3059<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>7S\u306f\u3001<span class=\"marker-halfYellow\" style=\"color: #ff0000;\"><strong>Shared value(\u7d44\u7e54\u306e\u7406\u5ff5)\u30fbStyle(\u7d4c\u55b6\u30b9\u30bf\u30a4\u30eb)\u30fbStaff(\u4eba\u6750\u80fd\u529b)\u30fbSkill(\u6280\u8853)\u30fbStrategy(\u6226\u7565\u7acb\u6848\u529b)\u30fbStructure(\u7d44\u7e54\u69cb\u9020)\u30fbSystem(\u4f1a\u793e\u306e\u30b7\u30b9\u30c6\u30e0)\u306e7\u3064\u306e\u8981\u7d20\u3092\u5206\u6790\u3057\u3001\u4f01\u696d\u5168\u4f53\u306e\u73fe\u72b6\u3092\u628a\u63e1\u3057\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u3059<\/strong><\/span>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<p><span class=\"marker_pink\">\u4f01\u696d\u306e\u4ed5\u7d44\u307f\u306b\u4fc2\u308b\u7279\u5fb4\u300c\u30cf\u30fc\u30c9\u306e3S<span style=\"color: #000000;\">(\u6226\u7565\u7acb\u6848\u529b\u30fb\u7d44\u7e54\u69cb\u9020\u30fb\u4f1a\u793e\u306e\u30b7\u30b9\u30c6\u30e0)\u300d\u3001\u4f01\u696d\u306b\u6240\u5c5e\u3059\u308b\u4eba\u306b\u95a2\u308f\u308b\u7279\u5fb4\u300c<\/span>\u30bd\u30d5\u30c8\u306e4S<span style=\"color: #000000;\">(\u7d44\u7e54\u306e\u7406\u5ff5\u30fb\u7d4c\u55b6\u30b9\u30bf\u30a4\u30eb\u30fb\u4eba\u6750\u80fd\u529b\u30fb\u6280\u8853)\u300d<\/span>\u3092\u5206\u6790\u3057\u3001\u7d4c\u55b6\u3067\u898b\u843d\u3068\u3057\u304c\u3061\u306a\u554f\u984c\u70b9\u3092\u62bd\u51fa\u3057\u3001<span class=\"marker-halfRed\">\u6226\u7565\u3092\u5b9f\u884c\u3067\u304d\u308b\u7d44\u7e54\u3092\u3064\u304f\u308b<\/span>\u624b\u6cd5\u3067\u3059\u3002<\/span><\/p>\n<p>\u305f\u3060\u3057\u3001\u4f01\u696d\u306e\u4fa1\u5024\u3092\u6700\u5927\u306b\u9ad8\u3081\u308b\u305f\u3081\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a7\u3064\u306e\u300cS\u300d\u306b\u306f\u6df1\u3044\u95a2\u9023\u6027\u304c\u3042\u308b\u305f\u3081\u30011\u3064\u306e\u300cS\u300d\u306e\u89b3\u70b9\u304b\u3089\u3067\u306f\u306a\u304f<span class=\"marker-halfBlue\">\u5168\u4f53\u3092\u9023\u52d5\u3055\u305b\u3066\u6539\u5584\u7b56\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h3>PDCA\u30b5\u30a4\u30af\u30eb<\/h3>\n<p><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u7d50\u679c\u3092\u632f\u308a\u8fd4\u308a\u3001\u6539\u5584\u30fb\u52b9\u7387\u5316\u3092\u56f3\u308b\u969b\u306b\u306fPDCA\u30b5\u30a4\u30af\u30eb\u3092\u4f7f\u3046\u306e\u304c\u4fbf\u5229<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f7f\u3046\u5834\u9762\u306e\u4f8b\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u300e\u751f\u7523\u30fb\u54c1\u8cea\u7ba1\u7406\u300f\u76ee\u6a19\u3092\u660e\u3089\u304b\u306b\u3057\u3001\u5b9a\u671f\u7684\u306a\u8a55\u4fa1\u30fb\u5206\u6790\u3092\u7e70\u308a\u8fd4\u3057\u3066\u6539\u5584\u3092\u56f3\u308b<\/li>\n<li>\u300e\u65e5\u5e38\u751f\u6d3b\u300f\u30c0\u30a4\u30a8\u30c3\u30c8\u3092\u5b9f\u884c\u3057\u3001\u4f53\u91cd\u3092\u91cf\u308a\u3001\u4f53\u91cd\u304c\u6e1b\u3089\u306a\u304b\u3063\u305f\u539f\u56e0\u3092\u8003\u3048\u6539\u5584\u3057\u518d\u3073\u5b9f\u884c\u3059\u308b<\/li>\n<\/ul>\n<p>\u306a\u3069\u306e\u5834\u9762\u306b\u4f7f\u3046\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>PDCA\u30b5\u30a4\u30af\u30eb\u306f\u3001<strong><span class=\"marker-halfYellow\" style=\"color: #ff0000;\">Plan(\u8a08\u753b)\u30fbDo(\u5b9f\u884c)\u30fbCheck(\u30c1\u30a7\u30c3\u30af)\u30fbAction(\u6539\u5584)\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u30014\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u696d\u52d9\u6539\u5584\u3092\u56f3\u308b<\/span><\/strong><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/span>\u3067\u3059\u3002<\/p>\n<p>\u6539\u5584\u6d3b\u52d5\u306e\u57fa\u790e\u3068\u306a\u308b\u3082\u306e\u3067\u3001\u696d\u754c\u3084\u90e8\u9580\u3092\u554f\u308f\u305a\u3042\u3089\u3086\u308b\u5834\u9762\u3067\u6d3b\u7528\u3055\u308c\u308b\u3001<span class=\"marker-halfRed\">\u7c21\u5358\u3067\u52b9\u679c\u304c\u9ad8\u3044\u624b\u6cd5<\/span>\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5b9f\u884c\u3059\u308b\u3053\u3068\u306b\u96c6\u4e2d\u3059\u308b\u3042\u307e\u308a<span class=\"marker-halfBlue\">\u300c\u6539\u5584\u300d\u304c\u758e\u304b\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u6ce8\u610f<\/span>\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h2>\u554f\u984c\u89e3\u6c7a\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u969b\u306e\u6ce8\u610f\u70b9<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3976 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/caution-1.jpg\" alt=\"\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u6ce8\u610f\u70b9\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3063\u305f\u969b\u306e\u6ce8\u610f\u70b9\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0(\u8ad6\u7406\u7684\u601d\u8003)\u3092\u5fc3\u304c\u3051\u308b<\/h3>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u969b\u306f\u3001<span class=\"marker-halfYellow\"><strong><span style=\"color: #ff0000;\">\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0(\u8ad6\u7406\u7684\u601d\u8003)\u3092\u5fc3\u304c\u3051\u308b\u3053\u3068\u304c\u91cd\u8981<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p><span style=\"font-size: 1.4rem;\">\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0\u304c\u3067\u304d\u308b\u4eba\u306b\u306f\u300c\u7d50\u8ad6\u304b\u3089\u8a71\u305b\u308b\u30fb\u4e3b\u5f35(\uff5e\u3060\u3068\u601d\u3046)\uff0b\u6839\u62e0(\u306a\u305c\u306a\u3089\u3070\uff5e)\u306e\u9aa8\u7d44\u307f\u304c\u3067\u304d\u3066\u3044\u308b\u300d\u300c\u4e8b\u5b9f\u304b\u3069\u3046\u304b\u3092\u533a\u5225\u3067\u304d\u308b\u300d\u300c\u7269\u4e8b\u3092\u5bfe\u3057\u3066\u300c\u306a\u305c\uff1f\u300d\u3068\u554f\u3044\u3092\u7e70\u308a\u8fd4\u3057\u8003\u3048\u308b\u300d\u300c\u591a\u89d2\u7684\u306a\u8996\u70b9\u3067\u5ba2\u89b3\u7684\u306b\u7269\u4e8b\u3092\u898b\u3089\u308c\u308b\u300d\u300c\u611f\u60c5\u306b\u632f\u308a\u56de\u3055\u308c\u305a\u3001\u7c21\u6f54\u306b\u8a71\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u300d\u306a\u3069\u306e\u7279\u5fb4\u304c\u3042\u308a\u3001<\/span><span style=\"font-size: 1.4rem;\">\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u80fd\u529b\u304c\u9ad8\u304f\u4f01\u696d\u306b\u304a\u3044\u3066\u3082\u6709\u76ca\u306a\u4eba\u6750\u3067\u3042\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3082\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-size: 1.4rem;\">\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0\u306f\u3001<\/span><span style=\"color: #000000;\"><span style=\"font-size: 1.4rem;\">\u63d0\u6848\u529b\u30fb<\/span><span class=\"marker-halfRed\"><span style=\"background-color: #ffffff; font-size: 1.4rem;\">\u554f\u984c\u89e3\u6c7a\u529b\u30fb\u696d\u52d9\u52b9\u7387\u30fb\u751f\u7523\u6027\u306e\u30a2\u30c3\u30d7\u306b\u7e4b\u304c\u308a\u3001\u5546\u8ac7\u30fb\u30d7\u30ec\u30bc\u30f3\u30fb\u63d0\u6848\u3092\u884c\u3046\u5834\u9762\u3084<\/span><\/span>\u30d3\u30b8\u30cd\u30b9\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3044\u3066\u3082\u5927\u304d\u306a\u52b9\u679c\u3092\u767a\u63ee<\/span>\u3057\u307e\u3059\u3002<\/p>\n<p><span style=\"color: #000000;\">\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0\u306f\u935b\u3048\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059<\/span>\u3002<\/p>\n<p><span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u300c\u76ee\u7684\u3092\u610f\u8b58\u3057\u3001\u7b4b\u9053\u3092\u7acb\u3066\u3066\u7269\u4e8b\u3092\u8003\u3048\u308b\u300d\u300c\u62bd\u8c61\u7684\u306a\u8868\u73fe\u3092\u907f\u3051\u3001\u5177\u4f53\u7684\u306a\u8868\u73fe\u3092\u5fc3\u304c\u3051\u308b\u300d\u300c\u5148\u5165\u89b3\u306b\u6355\u3089\u308f\u308c\u305a\u3001\u5ba2\u89b3\u7684\u306b\u7269\u4e8b\u3092\u898b\u308b\u7fd2\u6163\u3092\u3064\u3051\u308b\u300d\u3053\u3068\u3092\u610f\u8b58<\/span><\/strong><\/span>\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"blue-box\">\n<div class=\"blue-box-inner\">\n<h3>\u5168\u3066\u306e\u554f\u984c\u3092\u89e3\u6c7a\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u306a\u3044<\/h3>\n<\/div>\n<\/div>\n<p><span style=\"color: #0000ff;\"><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u5168\u3066\u306e\u554f\u984c\u3092\u89e3\u6c7a\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093<\/span><\/strong><\/span>\u3002<\/span><\/span><\/p>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f\u300c\u8003\u3048\u3092\u6574\u7406\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u300d\u3067\u3042\u3063\u3066\u3001\u300c\u7b54\u3048\u3092\u6559\u3048\u3066\u304f\u308c\u308b\u30c4\u30fc\u30eb\u300d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><span style=\"color: #0000ff;\"><span style=\"color: #000000;\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u899a\u3048\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u30b9\u30dd\u30fc\u30c4\u3092\u3059\u308b\u4eba\u304c\u3088\u308a\u52b9\u679c\u7684\u30fb\u7406\u60f3\u7684\u306b\u8eab\u4f53\u3092\u4f7f\u3046\u305f\u3081\u306b\u6b63\u3057\u3044\u59ff\u52e2\u3092\u8eab\u306b\u3064\u3051\u308b\u3053\u3068\u3068\u540c\u3058\u4f4d\u7f6e\u3065\u3051\u3067\u3042\u308a\u3001\u305d\u306e\u5f8c\u306e\u4f7f\u3044\u65b9\u306b\u3088\u3063\u3066\u52b9\u679c\u306f\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002<\/span><\/span><\/p>\n<p><span style=\"color: #0000ff;\"><span style=\"color: #000000;\">\u307e\u305f\u3001\u5834\u9762\u306b\u5fdc\u3058\u305f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u9069\u5207\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067<\/span><\/span><span style=\"color: #0000ff;\"><strong><span class=\"marker-halfYellow\" style=\"color: #ff0000;\">\u5fc5\u8981\u306a\u5834\u5408\u3067\u306e\u307f\u52b9\u679c\u3092\u767a\u63ee\u3059\u308b<\/span><\/strong><span style=\"color: #000000;\">\u3068\u3044\u3046\u3053\u3068\u5ff5\u982d\u306b\u7f6e\u304d\u3001\u5834\u9762\u306b\u5fdc\u3058\u3066\u9069\u5207\u306b\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/span><\/p>\n<h3>\u6700\u7d42\u7684\u306b\u5b9f\u884c\u307e\u3067\u843d\u3068\u3057\u8fbc\u3080<\/h3>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3046\u969b\u306b\u306f\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u6700\u7d42\u7684\u306b\u5b9f\u884c\u307e\u3067\u843d\u3068\u3057\u8fbc\u3080\u3053\u3068\u304c\u91cd\u8981<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u554f\u984c\u70b9\u3092\u5206\u6790\u3057\u3066\u89e3\u6c7a\u7b56\u3092\u5c0e\u304d\u51fa\u3057\u3001\u6226\u7565\u30fb\u65bd\u7b56\u3092\u7acb\u6848\u3059\u308b\u3053\u3068\u306f\u5927\u5207\u306a\u3053\u3068\u3067\u3059\u304c\u3001\u6700\u7d42\u7684\u306b\u307e\u3068\u3081\u4e0a\u3052\u305f\u3082\u306e\u3092\u5b9f\u884c\u3057\u306a\u3051\u308c\u3070\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u5206\u6790\u3092\u884c\u3063\u305f\u76ee\u7684\u3092\u5fd8\u308c\u308b\u3053\u3068\u306a\u304f\u3001\u5fc5\u305a\u884c\u52d5\u306b\u79fb\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u30b9\u30e0\u30fc\u30ba\u306a\u6226\u7565\u30fb\u65bd\u7b56\u5b9f\u884c\u3092\u884c\u3046\u305f\u3081\u306b\u306f\u3001\u554f\u984c\u89e3\u6c7a\u307e\u3067\u306e\u6d41\u308c\u3092\u6574\u7406\u3057\u306a\u304c\u3089\u8aad\u307f\u89e3\u304d\u3001PDCA\u30b5\u30a4\u30af\u30eb\u3092\u7528\u3044\u3066\u7d50\u679c\u3092\u632f\u308a\u8fd4\u308a\u306a\u304c\u3089\u8a55\u4fa1\u30fb\u4fee\u6b63\u3092\u7e70\u308a\u8fd4\u3057\u3001<span class=\"marker-halfBlue\">\u3055\u3089\u306a\u308b\u554f\u984c\u3084\u7591\u554f\u304c\u751f\u3058\u305f\u5834\u5408\u306f\u8ff7\u308f\u305a\u300c\u623b\u308b\u300d\u3053\u3068\u3082\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h2>\u554f\u984c\u89e3\u6c7a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3979 size-full\" src=\"https:\/\/www.winlight.co.jp\/company\/media\/wp-content\/uploads\/FAQ-2.jpg\" alt=\"\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u3088\u304f\u3042\u308b\u8cea\u554f\" width=\"1280\" height=\"720\" \/><\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u95a2\u3057\u3066\u3088\u304f\u3042\u308b\u8cea\u554f\u306b\u7b54\u3048\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u554f\u984c\u70b9\u306e\u6d17\u3044\u51fa\u3057\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u6559\u3048\u3066\u304f\u3060\u3055\u3044<\/h3>\n<p><span style=\"color: #000000;\">\u554f\u984c\u70b9\u306e\u6d17\u3044\u51fa\u3057\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f<span class=\"marker-halfYellow\"><strong>\u300c\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u300d\u300cPEST\u5206\u6790\u300d\u300cSWOT\u5206\u6790\u300d<\/strong><\/span>\u306a\u3069\u304c\u3042\u308a\u307e\u3059<\/span>\u3002<\/p>\n<p>\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u306f\u3001<span style=\"font-size: 1.4rem;\">\u73fe\u72b6\u3092\u30c4\u30ea\u30fc\u72b6\u306b\u6df1\u5800\u308a\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u554f\u984c\u70b9\u3092\u6d17\u3044\u51fa\u3059\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-size: 1.4rem;\">PEST\u5206\u6790\u306f\u3001\u5927\u304d\u306a\u8996\u70b9\u3067\u4e16\u306e\u4e2d\u306e\u74b0\u5883\u5909\u5316\u3092\u6349\u3048\u81ea\u793e\u7acb\u3061\u4f4d\u7f6e\u3092\u6574\u7406\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-size: 1.4rem;\">SWOT\u5206\u6790\u306f\u3001\u4f01\u696d\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3068\u3001\u4f01\u696d\u5916\u90e8\u306e\u74b0\u5883\u3092\u591a\u89d2\u7684\u306a\u8996\u70b9\u3067\u540c\u6642\u306b\u6574\u7406\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30b9\u30bf\u30fc\u30c8\u30e9\u30a4\u30f3\u306f\u7406\u60f3\u3068\u73fe\u5b9f\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u6b63\u3057\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u554f\u984c\u3092\u898b\u5931\u3046\u3053\u3068\u306a\u304f\u3001\u6d17\u3044\u51fa\u3057\u305f\u554f\u984c\u3092\u539f\u56e0\u307e\u3067\u7a81\u304d\u8a70\u3081\u3066\u8003\u3048\u89e3\u6c7a\u306b\u6d3b\u304b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u8ab2\u984c\u5206\u6790\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u6559\u3048\u3066\u304f\u3060\u3055\u3044<\/h3>\n<p><span style=\"color: #000000;\">\u8ab2\u984c\u5206\u6790\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f<span class=\"marker-halfYellow\"><strong>\u300c\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u300d\u300c3C\u5206\u6790\u300d\u300cPEST\u5206\u6790\u300d\u300c5forces\u5206\u6790\u300d\u300cSWOT\u5206\u6790\u300d\u300c\u30a2\u30de\u30be\u30d5\u306e\u6210\u9577\u30de\u30c8\u30ea\u30af\u30b9\u5206\u6790\u300d\u300c\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u5206\u6790\u300d\u300cVRIO\u5206\u6790\u300d<\/strong><\/span><\/span>\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u6163\u308c\u3066\u3044\u306a\u3044\u65b9\u3067\u3042\u308c\u3070\u300c\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u300d\u304c\u30b9\u30bf\u30fc\u30c8\u3057\u6613\u304f\u3001\u7d4c\u55b6\u9663\u3067\u3042\u308c\u3070\u300cVRIO\u5206\u6790\u300d\u306a\u3069\u3001\u5206\u6790\u3092\u884c\u3046\u7acb\u5834\u3084\u76ee\u7684\u306b\u3088\u3063\u3066\u8ab2\u984c\u5206\u6790\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305a\u306f\u4f7f\u3063\u3066\u307f\u308b\u3053\u3068\u304b\u3089\u30b9\u30bf\u30fc\u30c8\u3057\u3001\u5c11\u3057\u305a\u3064\u30b9\u30c6\u30c3\u30d7\u30a2\u30c3\u30d7\u3057\u306a\u304c\u3089\u30d3\u30b8\u30cd\u30b9\u306e\u8996\u70b9\u3092\u5897\u3084\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u554f\u984c\u89e3\u6c7a\u6280\u6cd5\u3068\u306f\u306a\u3093\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u554f\u984c\u89e3\u6c7a\u6280\u6cd5\u3068\u306f\u3001<span style=\"color: #ff0000;\"><strong><span class=\"marker-halfYellow\">\u57fa\u672c\u624b\u9806\u3092\u8e0f\u3093\u3067\u554f\u984c\u3092\u6b63\u3057\u304f\u628a\u63e1\u3057\u305f\u4e0a\u3067\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3092\u9069\u5207\u306b\u4f7f\u7528\u3057\u3001\u67d4\u8edf\u306a\u601d\u8003\u529b\u3067\u89e3\u6c7a\u7b56\u30fb\u30a2\u30a4\u30c7\u30a2\u3092\u5c0e\u304d\u51fa\u3057\u5b9f\u884c\u3078\u3068\u79fb\u3059\u305f\u3081\u306e\u6280\u6cd5<\/span><\/strong><\/span>\u3067\u3059\u3002<\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u6280\u6cd5\u306b\u306f\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u3001\u30de\u30c8\u30ea\u30c3\u30af\u30b9\u6cd5\u3001\u30d6\u30ec\u30fc\u30f3\u30b9\u30c8\u30fc\u30df\u30f3\u30b0\u306a\u3069\u306e\u300c\u30c4\u30fc\u30eb(\u624b\u6bb5)\u300d\u304c\u3042\u308a\u3001\u554f\u984c\u6574\u7406\u306e\u5207\u308a\u53e3\u3068\u3057\u30664P\u30013C\u306a\u3069\u306e\u300c\u30d5\u30ec\u30fc\u30e0(\u3072\u306a\u5f62)\u300d\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u554f\u984c\u89e3\u6c7a\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u300c\u76ee\u6a19\u8a2d\u5b9a\u300d\u300c\u73fe\u72b6\u628a\u63e1\u300d\u300c\u554f\u984c\u8a2d\u5b9a\u300d\u300c\u539f\u56e0\u5206\u6790 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